About John Bucher

John Bucher is a mythologist and story expert who has been featured on the BBC, the History Channel, the LA Times, The Hollywood Reporter, and on numerous other international outlets. He serves as Executive Director for the Joseph Campbell Foundation and is a writer, storyteller, teacher, and speaker. John explores mythology as the stories we use to make sense of the world around us. While the ancients used stories to explain the weather and the seasons, John believes we now use them to explain the areas of our lives that leave us confused, scared, and pondering forces greater than ourselves.

John serves on the Board of the Philosophical Research Society and on the National Leadership Council for Be the People, an apolitical movement dedicated to reigniting the American spirit and bringing out the best of who we are through practices of dignity, problem solving, and sharing stories. He has collaborated with government and cultural leaders around the world as well as organizations including HBO, DC Comics, Paramount Pictures, Nickelodeon, A24 Films, Atlas Obscura, The J. Paul Getty Museum, and The Lucas Museum of Narrative Art, bringing his deep understanding of narrative and myth to a wide array of audiences. He is the author of six influential books on storytelling, including the best-selling Storytelling for Virtual Reality, named by BookAuthority as one of the best storytelling books of all time.

John has worked with New York Times Best-Selling authors, YouTube influencers, Eisner winners, Emmy winners, Academy Award nominees, magicians, and cast members from Saturday Night Live. Holding a PhD in Mythology & Depth Psychology, he integrates scholarly insights with storytelling techniques, exploring the profound connections between story, myth, culture, and personal identity. His expertise has helped shape compelling narratives across various platforms, enriching the way stories are told and experienced globally.

We Need A New Story


Our old stories are not working anymore. We need a new story. We need a better story.